We are pleased to announce the launch of Purpose Behavioral Health Group (PBHG), a newly formed behavioral healthcare platform dedicated to scaling compassionate, dignity-first recovery care.

Anchored by Purpose Healing Center, its flagship Arizona-based treatment provider, PBHG was established to address a critical challenge in behavioral healthcare: how to expand access without losing the compassion, clinical rigor, and human connection that define effective treatment.

The platform was designed to partner with mission-driven treatment providers who share a commitment to clinical excellence, patient dignity, and long-term recovery outcomes — preserving the local identity, leadership, and culture of each center while providing the infrastructure and strategic support to enable sustainable growth.

“We started this because we believe everyone deserves real care, regardless of their insurance, their background, or how many times they’ve tried before,” said Gabriel Tomaeno, Co-Founder and Chief of Operations of Purpose Behavioral Health Group. “Our mission has always been to treat as many people as possible with dignity. Purpose Behavioral Health Group is the next step in making that happen at a scale that changes communities.”

“Purpose Healing Center proved you can close the gap between luxury facilities that most people can’t afford and underfunded programs where patients are treated as less than,” said JP Grako, Co-Founder and Chief Strategy Officer. “PBHG allows us to extend that model to like-minded providers who share our belief that quality care shouldn’t depend on what insurance card you carry.”

“ORG is thrilled to support PBHG’s mission to transform behavioral healthcare by scaling compassionate, dignity-first recovery care,” said Jon Gormin, Managing Partner at Owner Resource Group. “We’re excited to partner with this innovative team to help as many people as possible find and stay on the path to recovery.

Read the full Press Release here.